Who am I, exactly? What the hell am I doing? Nope, I’m not in the grip of some mind-bending existential crisis, no time for that, but I’ve been doing something of an entrepreneurial stocktake these last few weeks. And the bottom line is this. I’ve been kidding myself on, big style. Aye, it makes uncomfortable writing,
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Tag Archives: client
Sshhhhhht! Don’t tell anyone, but I’ve got a confession to make. See, I’ve been completely and utterly undecided. No, not about the big vote, I’ve been completely and utterly decided on which box I will be placing my X in long since. Nope, the vacillation, the dithering and the procrastination causing all kinds of angst
Pop the corks, hang the bunting high and hoist the mainsail, it’s my birthday! Well, not my birthday, dear knows I’ve banged on enough about my recent half century coming of age – at this rate I’ll need to join the ranks of the right royal, and have an official birthday as well as one
The customer’s always right, right? Wrong. Or at least, the customer’s opinion has to be taken with a large pinch of salt. Because frankly my dears, who can really be bothered with feedback? But before you come over all high and mighty, get down off that high horse. I don’t mean that the feedback I
Hurry, hurry! Time waits for no man (or wee wordsmith). Take it from me, working to a deadline ain’t good for your heart. It’s bad for your blood pressure, your nerves, and your love life. More exactly, it’s writing to a deadline that does you in. But writing against the clock is a great big
A wise businessman and fellow sole trader once told me that clients often don’t really know what they need. They just know they need something. This fellow traveller in the field of communications, training and confidence building, has had a few more years under his business belt than me to recognise the early warning symptoms. He’s
